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Research Poster Content & Context

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When creating a research poster, it is important to consider the various contexts related to the presentation of your information. Message, medium, and materiality are three central components that come together to form the context for your research poster. Some questions you may take into consideration while constructing your research poster are outlined below:


  • Who is your audience?
  • What are you trying to communicate to them?
  • What is the main idea or most important message that you want to convey with your research poster?


  • Where are you presenting this information?
  • What delivery method will you be using to share your work? 
  • Will your content be presented in-person or virtually?


  • What is the importance of this information? 
  • Why is your research topic relevant to your audience or field of study?
  • How is it applicable beyond these contexts?